At in-Store Media, we continue evolving to strengthen our presence in key markets. As part of our expansion strategy, we are pleased to announce the appointment of Ton Torrente Escamilla as the new Marketing & Business Development Manager for Portugal, Italy, and the Philippines.
A solid track record at in-Store Media
After more than a year at iSM Spain as Innovation & Communication Manager, where he led product development initiatives and strengthened our position in the Retail Media sector, Ton now takes on this new challenge with the goal of expanding our presence in strategic markets.
His role will focus on:
- Designing and implementing marketing strategies aligned with business objectives.
- Identifying new expansion opportunities, with a special focus on Italy, where we have recently announced our entry with great ambitions.
- Developing new, innovative communication channels that enhance the shopping experience and maximize ROI for our advertisers.
A vision for growth at in-Store Media
“I am very grateful to in-Store Media for the trust they have placed in me. My goal is to drive the company’s growth by securing new contracts and developing communication strategies that reinforce our leadership in omnichannel Retail Media.”
At in-Store Media, we are confident that his experience and vision will significantly contribute to our growth in these markets. We wish him great success in this new chapter!
Read more about this appointment here.
